Every Exposure Counts

Every move you make in connecting with others is a form of personal/professional marketing–differentiation–setting yourself apart. You either make a sensory connection or you fail altogether in connecting where it counts. Sensory experience translates precisely in manifesting pictures, sounds and emotions…see, hear and feel. The following marketing mechanism is delivered to family and friends in the form of an E-Mailed link anyone can click on that plays instantly on Google–it’s a Christmas card. Click and watch now–then we’ll reveal why this form of multimedia, potentially viral marketing is amazingly effective:

Wowwy…did you get it? I just let you peek into my personal family life, share some precious time with my wife and kids, see into our primary home and celebrate together for a few seconds. How powerful is that? People do business and have open/trusting relationships with people they understand and relate to–how else can you let so many people in (safely), and yet not over-expose yourself. Creating a sense of intimacy and rapport is the entire key to effective positioning for any potential professional/personal long-term relationship. More examples will follow on a future blog, as these are powerful moves that set you apart, make you memorable and open doors wide.